Social media and online user reviews are making it easier for small technology companies to gain a measure of attention. There are strategies that such a business can use to fuel revenue growth, said veteran technology executive Bob Barker, president of Austin-based 20/20 Outlook LLC. It could find a niche need of a large enterprise company and team with that company. Also, it could investigate what mid-sized companies need but can’t afford and solve those problems, he said. Since SecretWeapon is designed for Windows, Microsoft Corp. (Nasdaq: MSFT) would be a clear choice, Barker said.