Trusted CEO Advisor
Strategic Vision and Roadmap to Growth
What Do CEOs Say?
CEO, ControlScan
Former CEO of Cambia Security, XcelleNet
"In 20/20 Outlook, he has brought together years of experience in acquisitions, partnerships, and product strategy to produce a process for achieving a breakout growth strategy. If your company has reached a plateau and needs a jump start, 20/20 Outlook will provide a path to higher revenue..."more
CEO, Avid Technology
Former CEO of GXS Holdings, Remedy, Peregrine, Merant
"I have known Bob since we worked together twenty-five years ago. Bob has always had an intuitive sense for ROI with corporate strategy in technology companies. The results are products in line with customer needs. Bob can help you reignite your company's growth..."more
CEO, Infoglide Software [short video]
Former CEO of QuestLink, CMG Computer Products
"The life of the CEO is consumed by diligently minimizing the variables and executing the knowns. These highly demanding activities allow precious little time for the CEO's most important job: maximizing value for the company's shareholders. That is what 20/20 Outlook is all about..."more
CEO, Corvalent
"We have worked on several projects where we needed clarity and proper visual communication in areas of sales, marketing, business development and strategic corporate dealings. Bob has a gift of translating our ideas, value proposition, direction and vision in a power point presentation that I have not seen in my entire career for the last 30 years. I strongly recommend Bob Barker to any organization."more
What We Do
“My biggest problem is that my business has a lower valuation and more limited exit potential than it should have. While I know I need to spend more time on how to grow the business, instead I get stuck every day solving operational problems, pushing sales, and managing cash.”
We help CEOs define a new strategic vision and roadmap for growth by aligning and partnering with the top 20 acquirers and top 20 acquisitions and partners. 20/20 Outlook provides a turbo-charge by unlocking the value that resides inside the company and out in the market. We can get you “unstuck” by defining a roadmap that positions you for success. The result is that 6-12 months later you’ll have a new business… better positioned with partners aligned for growth.
Fulfill CEO
Priority #1
Increasing shareholder value, of course. If you're not publicly traded, how do you define value? Value is in the eye of the beholder, i.e. potential acquirers…
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Work On the Business, Not In It
You're leading the business. Operational issues and cost management fill your days. While that's imperative, you'd like to spend more time on how to grow the business…
moreAlign Strategic Partners
No business is able to grow in a vacuum. Identifying and cultivating relationships with strategic companies who will support your growth initiatives is critical…
more20/20 Outlook LLC is a boutique management advisory firm. Together with the CEO we craft a vision for growth aligned with the requirements of potential acquirers. We then produce and implement action plans for partnerships, acquisitions, and strategic offerings that grow value and accelerate the company's move toward an exit.
20/20 Outlook is a pragmatic framework for managing implementation of the new vision while continuing to keep operations humming and costs down. The 20/20 Outlook process directly addresses the dilemma faced by CEOs who want to grow their business and communicate more effectively with investors and board members. Leveraging 20/20 Outlook corporate development expertise leads to new breakout initiatives that grow the value of the company while the CEO continues to manage daily operations.
The 20/20 Outlook process is based upon years of experience working with companies of all sizes. By combining elements from key growth activities - building successful relationships, making strategic acquisitions, and directing product strategy - 20/20 Outlook results in a rational strategy and a framework for operational business decisions.